Nestled in the heart of southern France, PARFUMS DE LA BASTIDE takes you on a fragrant journey back to nature’s roots. Here, it cherishes the idea of embracing the origins, prioritising the use of locally sourced natural ingredients.
In the picturesque landscapes of Provence, PARFUMS DE LA BASTIDE gathers the region’s most enchanting citrus fruits, flowers, plants, trees, and soil.
Its skilled perfumers employ the age-old art of distillation to capture the essence of this pristine nature, and expertly balance an array of scents, crafting a unique fragrance that encapsulates the richness of southern France’s four distinct seasons, all bottled up for you to enjoy.
Founder William Bouheret, who grew up in the rustic countryside of Provence, adored the gentle summer breeze, scorching sunshine, and the beauty of the land in southern France. Influenced by the unhurried pace of life in this region, he believed that time is the key to creating beauty and that fragrance is an essential element in enriching life. Thus, he decided to create PARFUMS DE LA BASTIDE, sharing the unique scents of southern France with the world using the purest natural fragrances.
But it’s not just about ingredients; sustainability matters greatly. PARFUMS DE LA BASTIDE, driven by a deep love and care for the Earth, refrains from using any chemical additives in its manufacturing process. Its supply, production, and storage facilities are located nearby to minimise transportation emissions. PARFUMS DE LA BASTIDE insists on using natural, renewable materials for packaging and employs eco-friendly, low-ink wire printing to reduce unnecessary environmental burdens.
